The mobile advertising market is growing fast, with more companies starting to see the benefits of reaching people through advertising on smartphones and mobile devices. Mobile advertising is not a fad or a short-term phenomenon, it’s a new medium that is going to reshape the way companies interact with consumers. Read full post →
GameHouse Partners Blog
How to Design An Effective Mobile Ad
by GameHouse
Creating effective mobile advertising campaigns starts with creating effective mobile ads – it doesn’t matter how much you spend on pay-per-click bids if your ads don’t attract people’s interest. There is both an art and a science to creating attention-getting, clickable mobile ads, and better mobile ad design can save you money (and make you even more money). Read full post →
Mobile marketing is still a relatively new phenomenon, especially for companies that are outside of the typical “tech” sector. As a result, many organizations are just starting to open up to the possibilities of connecting with customers via mobile devices.
As is so often the case, in a new and fast-growing market, there are many advertisers who are taking a short-term, fly-by-night approach to mobile marketing. Read full post →
