In this episode of App Marketing Conversations, Ryan Morel of GameHouse, Ian Sefferman of MobileDevHQ by Tune, and Robi Ganguly of Apptentive make their really early predictions for what Apple & Google will announce at WWDC & Google I/O. How far off will they be? Read full post →
In this weeks App Marketing Conversations, Ryan Morel of GameHouse, Ian Sefferman of MobileDevHQ by Tune, and Robi Ganguly of Apptentive discuss Apple moving to the “Get” button in the App Store, and how mobile publishers may be able to utilize Product Hunt for User Acquisition. Read full post →
In this weeks App Marketing Conversations; Ryan Morel of GameHouse, Ian Sefferman of MobileDevHQ by Tune and Robi Ganguly of Apptentive discuss the new Apple 6, 6 Plus and how app marketers can take advantage of the bigger handsets and what is expected to be the mother of all upgrade cycles. Read full post →
In this weeks App Marketing Conversations; Ryan Morel of GameHouse, Robi Ganguly of Apptentive and Ian Sefferman of MobileDevHQ (by Tune) discuss MobileDevHQ’s recent acquisition by Tune (formerly HasOffers), Flurry’s acquisition by Yahoo and where other consolidation opportunities exist. Watch the video here, or read the transcript below! Read full post →
In this weeks App Marketing Conversation; Ryan Morel of GameHouse, Robi Ganguly of Apptentive, and Ian Sefferman of MobileDevHQ discuss recent data that suggests the Google Play Store may be catching up to the iOS App Store for Monetization.
Watch the video here, or read the transcript below! Read full post →
The latest iteration of Apple’s mobile operating system, iOS 8, has already entered its third beta and is expected to be released to the general public in Fall 2014. iOS 8 is packed with a ton of features for developers (as Apple puts it: “huge for developers”) which will change the way you create, test and deploy apps. Read full post →
In this weeks App Marketing Conversations, Ryan Morel of GameHouse, Ian Sefferman of MobileDevHQ and Robi Ganguly of Apptentive discuss Apple’s release of the new programming language: Swift and the Metal API at WWDC. Watch the video here, or read the transcript below! Read full post →
How are you driving installs for your app right now? Are you using Facebook or other networks like the GameHouse Promotion Network to pay for installs? Are you trying to get your app highlighted in a major blog? Maybe you’re just putting the app out there and hoping it blows up like Flappy Birds. Read full post →
The world of mobile app promotion is maturing. It’s not just about reaching as many people as possible and generating a launch spike in downloads – it’s about reaching the people who matter and making your app successful over the long term by optimizing for customer lifetime value. Read full post →
In this weeks App Marketing Conversation; Ryan Morel of GameHouse, Ian Sefferman of MobileDevHQ and Robi Ganguly of Apptentive discuss Flappy Birds and how app marketers can apply its strategies & tactics to their own content catalogs. Watch the video here, or read the transcript below! Read full post →