Twitter Updates

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    GameHouse Partners: Have heard about our $500 integration guarantee? Check it out at http://t.co/b7BlB19swz and start making money today! #gamedev

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    GameHouse Partners: 4 Ways to Improve Your Mobile Video Advertising http://t.co/umiW5FJlWn #mobilemarketing

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    GameHouse Partners: 5 Ways to Get Reviewers to Pay Attention to Your Mobile App http://t.co/HfOIUDTYtW #gamedev

GameHouse Partners Blog

As we discussed in Part 1 and Part 2 of this series, app developers looking to stand out in a crowded marketplace should consider using social media as a cost-effective way to promote their apps. Mobile advertising is highly valuable (and you should check out the GameHouse Promotion Network) but if you have a limited budget and are willing to invest the time and energy, social media marketing can be a cost-effective way to attract more eyeballs to your apps.

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The app & game industry moves quickly, with thousands of new mobile games releasing every year, and new tools and trends disrupting conventional wisdom every six months.  Although somewhat daunting, it’s important for app marketers, developers and game designers to keep up with the key news in the industry. 

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Mobile app developers often get pigeonholed as being in the “technology” business. While it’s true that apps are a work of technology, they are also an exercise in storytelling and creating emotional connections. Just because your app has great features and intricate code doesn’t mean you can afford to neglect the “soft skills” side of marketing your app.

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We caught up with Frederic Dominioni of Swrve at Casual Connect in San Francisco. Watch the video to learn more about Frederic’s impression of the show including the mobile industry’s move away from “vanity” metrics and Facebook dominating the mobile advertising space.

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How to Choose a Mobile Game Publisher

Once you’ve built a great game, the time will come when you need to decide on a mobile game publisher to help bring your app to a wider audience and (hopefully) help you earn the income you deserve.

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We sat down with Dmitry from Mystery Tag at Casual Connect 2013 in San Francisco. See what Dmitry was doing at the show, the games Mystery Tag is working on, and his craziest predictions for the games business!

We’ll be posting a series of videos from Casual Connect over the next week or two, keep checking back to see what game and app developers are excited about!

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GameHouse has been working hard. We have been walking the globe talking to existing and new developer partners to understand how GameHouse can help you. GameHouse exists for two reasons:

  1. To enable fun for millions of consumers across multiple platforms via the games it develops, distributes, and publishes
  2. To help developers reach their goals of distributing their games to as many people as possible while making money

That’s it.

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